12:31 PM
Way No 2: Do Pinterest Marketing:
Way No 2: Do Pinterest Marketing:
Look at today’s social media world scenario; you’ll see Facebook and Twitter are ruling it. Large companies and online businesses spend tons of money on advertising on these platforms.
It helps them to accumulate more customers and grow their businesses, but they're so focused on using the platforms mentioned above that they completely ignore one powerful platform, and that is Pinterest.
Now let me explain, how you'll leverage this example for creating more online. But first look at its facts below.
1. Pinterest has over 100 million active users and 176 million registered users, out of which 71% are women.
It's excellent news if you're trying to sell a product that's relevant to women customers. You can showcase your products to a mostly female audience with very less effort.
2. 93% of its users have bought something online.
This is an excellent sign as most of its users are familiar with online shopping.
That means they're confident about making online purchases and you don’t got to convince them or mainly gain their trust to sell your online products.
3. Pinterest has two important features:
First, it allows visitors to enjoy its Pins without signing up
Second, Pinterest boards rank high in search engines
Both the features mentioned above allow you leverage Pinterest’s authority in search engines and help you reach audiences that are not even on Pinterest, thus hugely amplifying your reach at no cost.
For example, take a look at the following image:
In this image you'll see that I searched a keyword “birthday party ideas,” you'll also see on the red box that Pinterest’s page is ranking at the highest organically.
If you've got a board associated with birthday celebration ideas, then there’s a really high chance that folks will see it through this link and visit your website or online store.
It's a good way of driving traffic albeit your site or online store isn't ranking high in search engines.
Finally, the most important advantage of Pinterest is that the lack of competition in comparison to Facebook and Twitter.
As very fewer marketers and companies are targeting Pinterest you as a someone who has none or least budget for marketing your business can use it for reaching more people and make handsome money online.
Suitable For -
Almost anyone
Skills Required -
1. Ability to make Pins that are helpful, and actionable
2. Ability to promote Pins on Pinterest
Time Required To Get Started -
Almost instant, if you're ready together with your Pins just register on Pinterest and begin pinning.
Tips -
1. Set clear goals - Before you start pinning, first define your strategy. It means you would like to understand everything about your product, website or service and the way are you getting to sell on Pinterest.
Find the answers to the questions such as:
What niche are you going to operate?
What age bracket of audience is true for your niche?
Which are the authority Pin boards in your niche?
What kind of Pins are getting the highest Repins?
What are the favourite topics on you'll create Pins?
What are the best Pin designs?
2. Create your profile - supported the research you’ve wiped out the primary step start creating your Pinterest profile. Here you’ll got to enter your business name, profile picture, description about you, location and website URL.
Make sure you fill everything above by keeping your target audience in mind, make it look relevant to them.
Also, don’t forget to feature your website URL, when people will visit your Pinterest profile they’ll see the link to your site, and visit it. This is an excellent way of driving traffic so don’t ignore this.
3. Post regularly - Posting new Pins regularly may be a great practice. When you post regularly, there’s a high chance that folks will find your images in searches.
Also, your images appear in home feeds more often; this means that there’s a great chance of users Repinning them and share them on their boards providing you more exposure.
4. Use relevant tags - Choosing the relevant hashtags is one among the foremost important factors once you got to give maximum exposure to your images.
The right hashtags will bring your images ahead of the proper audience; this may assist you to collect a responsive following who is curious about your niche.
Before choosing your tags, believe the common terms that folks might use to seek out your images, make an inventory of them, then use them in as your hashtags.
5. Write detailed comments - When you upload or repin an image, Pinterest allows you to write a comment to describe the image.
You should use it this to inform people what the image is about if you do not write anything people won’t get your message from the image.
For example, take a glance at the subsequent image and its comment within the red box.
6. Add links - Another great feature of Pinterest is that it allows you to link to your website, blog, online store, etc. to the image.
While upload the image add the URL of
your website or store, so when somebody clicks the image he are going to be redirected to your site or store.
7. Interact together with your |along with your"> together with your audience - Interacting with your audience is that the key to finding success on Pinterest.
Go and follow other boards in your niche and repin their posts.
It will assist you build relationships with other fellow users who will, in turn, reciprocate by following your boards.
How To Monetize -
There are some good ways to form money from Pinterest; i'm listing a couple of below. Go ahead with the way that suits you the most.
1. Sell your products - If you have your Shopify store where you sell your products, then you can sell them directly on Pinterest with Buyable Pins.
To use Buyable Pins, you’ll need to convert your personal account into a business account. Once you’ve upgraded to a business account, you'll quickly implement Buyable Pins with none hassle.
2. Website - If you already have a website in a particular niche, you can start creating content on products you want to promote along with your affiliate link. Now create a Pin associated with the merchandise and drive traffic from Pinterest your website.
3. Adsense Ads - If you don’t want to market any products you'll post informative articles associated with your niche on your blog, drive traffic from Pinterest and monetize by placing Adsense ads.
If you have any doubts regarding this method. Please contact us through our contact form.
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